truerthings product launch update

Feb 11, 2024.

Hello again! 

I’m wavering when I try to articulate what "category" or niche I'm in. I've written thirty taglines and they all sound ridiculous. "Functional fragrance, wellness & beauty goods" seemed so right, until I posted to TikTok and looked at it an hour later and OH how I cringed! Ack lol. I'm creating (and curating) gifts for wellness and spirituality. Candles, fragrance and spell kits. Manifestation and meditation/prayer kits. Satire on all of the aforementioned. Gifts for wellness and health. Sobriety gifts and tools (hello AA bingo!), funny, irreverent wellness goods. Truthful products. Elevated alternative spirituality lifestyle gifts. Magical prayer candles, metaphysical gifts and goods. And home decor. And travel. And medicine. And personal care. And bath. And beauty. And fragrance. And magic. And science. The word "spirituality" seems… both too intensely presumptuous and too niche-angels-quaint.

I want to bring mind, body, soul and spirit together in perfect unity, and I want to provide and recommend products that allow us to do that. And I want to do so with humor! With reverence. And irreverence. What’s the word or category for that? So I’m putting “spirituality and wellness”, but even that doesn’t seem to begin to touch on beauty and fragrance and health and medicine, which all reach toward the divine and bring us back to ourselves at the same time.

Ohhh my. I’ll keep working on it. 

I'm very excited about what I've been working on. The candles are lovely. The products and packaging are starting to come together- they look adorable. I'm especially excited for the pheromones and love potions; the fragrances are yummy, mysterious, strange, and enticing. I also cannot believe that I've been able to track down some of these ingredients... I'm doing my homework for sure. Definitely real science happening! 10th grade chemistry is paying off as I combine human psychology, chemistry, research, and modern medicine with magic and mysticism, intentionality, faith, art. So thrilled to be on this journey! So many elements of my life are coming together: psychic healing, tarot reading, ecstatic dance, seduction, New Orleans voodoo, religion, spirituality, Alcoholics Anonymous, art, design, my love for PRODUCTS!-  and my perfectionistic tendencies :-)  I'm trained to do this, and, thanks to AA, God is with me now... I think it'll all work out. :-) 

Xox Melissa